Bokitla is a London-based French Caribbean Street food truck offering a unique and elevated culinary experience. While their food was already a hit, their visual identity needed to reflect the quality and sophistication of their offerings. Bokitla sought a brand refresh that would attract a discerning clientele and position them as more than just your average street food vendor.
AnotherID's Role
AnotherID partnered with Bokitla to create a cohesive and luxurious brand identity.
Deliverables
- Logo Design: We developed a sleek, modern logo incorporating gold accents to convey a sense of premium quality and exclusivity, perfectly reflecting Bokitla’s desired blend of street food vibrancy and high-end style.
- Truck Branding: We designed all essential brand assets, including menus, truck design, staff uniforms, and custom labels for their homemade sauces, maintaining a consistent brand aesthetic across all touchpoints. This ensured brand recognition and projected the desired image of quality and sophistication.
- Website Design & Development: We built a user-friendly website (https://www.bokitla.com/) that showcases Bokitla’s brand identity, menu, events, and location information. The website is optimized for mobile viewing and incorporates high-quality food photography to entice potential customers.